Cabbage Patch Kids
Cabbage Patch Kids are a line of one-of-a-kind cloth dolls with plastic heads first produced by Coleco Industries in 1982. They were inspired by the Little People soft sculptured dolls sold by Xavier Roberts as collectibles and registered in the United States copyright office in 1978 as ‘The Little People’. The brand was renamed ‘Cabbage Patch Kids’ by Roger L. Schlaifer when he acquired the exclusive worldwide licensing rights in 1982.
The new doll brand set every toy industry sales record for three years running, and was one of the most popular lines of children’s licensed products in the 1980s and has become one of the longest-running doll franchises in the United States. The characters and graphics created by Schlaifer and developed by his company, Schlaifer Nance & Company (SN&C), were used on all Cabbage Patch products, ranging from children’s apparel, bedding, and infants’ wear to record albums and board games.